JY&A logo Jack Yan & Associates: Creating Harmony - Global media and communications with ethical and moral solutions
 
   


A constant pioneer.

‘As a consumer, we sign the pledge that once a million people have joined up at this and affiliated web registers, we'll try as hard as we can not to consume from any global company which is prepared to spend over $250 million a year on advertising but not to allocate 10 per cent of this to promoting a (poor) world responsibility collaboration project.’
   A concept example of a world collaboration project is clean drinking water for the world's six billion people at the EU Water Angels.
   Another way to look at this is that we can opt to become customers of the firms that do spend over $250 million and allocate more than 10 per cent accordingly.

The people who know Jack Yan & Associates' principles know that we stand behind corporate responsibility. But we need more than hot air: we need action.
   On September 11, 2001, Jack Yan wrote 'Let the healing begin', which was widely disseminated via viral email. Since then, corporations have not moved on that much, nor has our society.
   But the internet presents us the opportunity to get our voice out there, as citizens and consumers of this planet.
   With 51 of the world's 100 largest economies being corporate, not governmental, then it is time we made the free market work the way it should: for justice and for fellow world citizens. The Million People Web is one such initiative.

What we need you to do
Either go to some allied registers listed and sign up or use the first form below.

  • http://www.marketinghacker.com.br/index.php?itemid=1697
       Alternatively, download the same text from this link and spread the word via email. The 100th person to sign should send it back to us using the second form below. Details are in the text file.

    For more information
    Check out some of these links which gives a background to this initiative. You can also provide feedback.

  • Introduction: http://www.valuetrue.com/home/glossary.cfm
  • Discussion group: http://www.quicktopic.com/16/H/CC9CSxdrmA2t
  • Poll: http://www.fastcompany.com/poll/?x=573

    Privacy policy
    Your names will never be used for any other venture. This exercise is to show that we, as a global community, can and will make a difference. Your details will be aggregated with the other participating registers.

    Signing up here? This is the first form

    Your name and details (name, city, state, country):

    Your email (this information will never be used outside this pledge):

    Submitting 100 names? This is the second form

    Your email (this information will never be used outside this pledge):

     

     


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    Photographs: Flags at Colmar, France. Stockholm during the World Cup win, June 2002. Love Parade, Berlin, mentioned in CAP Online's article on Wolff Olins's Deutschland Europa branding exercise. Copyright ©1999–2002 by Jack Yan & Associates. All rights reserved.